Susan Hepburn - Accredited Hypnotherapist and Psychotherapist and Author

Grazia claims that 'Susan Hepburn's Hypnodiet is the hottest body trend of 2009'

by Susan Hepburn, Hypnotherapist

Susan is a leading weight loss expert with clinics in London's Harley Street, Los Angeles, New York, Florida and Europe. She is currently expanding her organisation globally through Franchising.

Susan developed her methods 25 years ago and does not believe in diets. So, Hypnodiet is not a diet. It is simply reprogramming the mind to have a healthy approach to eating and exercise.

There is no calorie counting, faddy foods or deprivation. Susan's method 'Hyponodiet' will enable you to lose weight and keep it off - for ever. Hypnosis is accepted as a powerful tool for behavioural change and Susan combines hypnosis with another highly effective psychological tool: 'Mindfulness'. Becoming more mindful about how, when and what you are eating. Susan teaches you to eat slowly and chew your food well. No foods are forbidden and there is no calorie counting. Bliss!

You will learn to embrace exercise and to view it as an essential part of your daily life, not an optional extra. When you exercise you streamline the body and the muscles develop a long, lean look and become beautifully firm and toned, so does your body! Susan embraces and advocates the Bodydoctor programme as it is unique, effective and a must.

The fabulous thing about weight loss hypnotherapy, once you are reprogrammed and change that learned behaviour you'll be able to enjoy food, guilt free and actually look forward to working out.

Susan says 'I'm simply going to teach you techniques that allow you to reach a state of deep, but lucid, relaxation. Ultimately you are in charge of this process, not me. When you are in this state of deep relaxation (hypnosis) it is possible to bypass the conscious mind and reach the more suggestible subconscious. This part of your mind holds the deep rooted habits, beliefs and impulses that undermine your best intentions. I liken it to deleting unwanted files from a computer. First we remove from the subconscious mind, the emotional associations that cause you to eat when you are not hungry (behaviours such as comfort eating). Next we reprogram your mind with healthy and positive attitudes to food and exercise.

Are you bored with diets? Have you lost touch with your body? Have you lost touch with what it is to eat normally. Susan's method teaches you to unpick the emotional associations you have with food and to understand your 'triggers' Hypnodiet isn't just for today or next week or until you can fit into your skinny jeans - its forever. This is quite liberating. Susan's philosophy is everything in moderation and healthy eating - not deprivation and feast famine behaviour and these prinicipals are the cornerstones of Hypnodiet. This is the way to eat for life.

Hypnodiet isn't rocket science. it is no secret how to lose those inches, but its being able to do it. You can now! …. Its the simplicity of Susan Hepburn's method which makes it so effective and appealing.

Susan has written several books including bestsellers 'Hypnodiet', 'Hypnoquit', 'Stop Smoking in One Hour' and 'F*** Diets'.